Film & Media

What Does It Really Mean to Major in Film Today?

When most people hear “film major,” they picture a student holding a camera or directing a scene. But today’s film and media programs are far broader—and far more flexible—than that image suggests.

Colleges now offer majors and concentrations in creative producing, film and media studies, digital arts, screenwriting, entertainment marketing, and the business side of Hollywood, alongside traditional production tracks. If you’re drawn to storytelling—whether through movies, television, animation, podcasts, social media, or emerging platforms—there is likely a program designed for your version of creativity.

Not All Film Majors Are the Same

One of the first things students discover when researching film programs is that no two schools define the major in the same way.

Some programs lean heavily toward theory and analysis. These students spend their time exploring how film and media shape culture, identity, politics, and society. They analyze what we watch, how it’s made, and why it matters. These programs are a great fit for students who love writing, critical thinking, and discussion—and who may be interested in media criticism, academia, or cultural analysis rather than hands-on production.

Other colleges focus almost entirely on hands-on production. Students spend hours filming, editing, writing scripts, designing sound, or creating animation. These programs often require students to apply directly to a BFA or production track and begin creative work immediately. Schools known for this immersive approach—such as USC, NYU, Chapman, Emerson, LMU, and DePaul—expect students to collaborate in crews and graduate with a substantial body of work.

Portfolios Matter (Often More Than You Think)

Many film, production, and digital media programs require a creative portfolio in addition to the standard college application. Depending on the school, this may include:

• Short films or video projects

• Scripts or story treatments

• Photography or visual work

• Storyboards or editing samples

• Written reflections on storytelling and creative goals

Some programs also require additional essays or prompts after the main application is submitted.

Even when portfolios are optional, submitting creative work can significantly strengthen an application. Students interested in film should begin building material early—through school projects, summer programs, or independent experiments shot on a phone. What matters most isn’t expensive equipment, but curiosity, effort, and a willingness to take creative risks.

Beyond Directing: Hybrid and Business-Focused Paths

Film isn’t only about being behind the camera. Many programs offer hybrid pathways that combine creativity with strategy and business. Students might learn how to:

• Produce films and manage budgets

• Pitch ideas and develop projects

• Build marketing campaigns

• Help artists and creators promote their work

Other programs emphasize digital storytelling, offering experience in podcasting, YouTube production, streaming platforms, and social media content creation—skills that translate directly into today’s media landscape.

What Will You Actually Study?

Depending on the program, film majors may take classes in:

• Film history and theory

• Cinematography and lighting

• Editing and post-production

• Screenwriting and documentary storytelling

• Producing, budgeting, and project management

• Animation and sound design

• Entertainment law and marketing

Some schools rotate students through multiple roles, while others encourage early specialization. Importantly, many graduates apply their storytelling, design, communication, and technical skills in advertising, business, nonprofits, education, and beyond—not just on film sets.

Choosing the Right Program Starts With You

The entertainment world is competitive, but students who pursue internships, build strong portfolios, connect with mentors, and explore multiple aspects of media develop skills that extend far beyond one industry.

If you’re considering a film or media major, start by asking yourself:

• Do I want to create stories, analyze them, market them, or help make them happen?

• Do I thrive in hands-on, collaborative environments—or more academic ones?

• Am I drawn to traditional film, or to digital and emerging platforms?

Once you understand what excites you most, you’ll be far better prepared to find programs that match your goals—and help you grow as a storyteller in whatever medium the future holds.